alcopop – sweet, fizzy drinks in which the taste of alcohol is masked have always been around and, whether proffered by unscrupulous manufacturers in pursuit of profit or by unscrupulous individuals in pursuit of gratification of the flesh, they are often aimed at impressionable girls. In the 1970s Cherry B, Pony and Babycham worked well, as well as Snowball, and it is instructive to bracket them all as direct precursors of today’s alcopop. The popular ones manufactured by the largest vodka and rum brands are sudsy with flavours of bubblegum, bubble bath and boiled sweets and so disgusting even park-bench winos steer clear.


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The Knowledge: Red Wine.

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